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Website Audits and Content Strategy

DIY Without the Guesswork.

Find out why your website isn’t converting and why your content isn’t quite landing, then get the simple step-by-step roadmap to fix it. 

Get The Audit

Website Not Getting Conversions? Content Getting Lost in Google?

Let's find out what's really going on

I’ve got some bad news for you.

You’ve paid for a website, or spent ages battling your way through DIY website builders.

But it was all worth it when you hit that publish button, because now the traffic will flow and conversions will happen.

Unfortunately not. You see, the website is only the first piece of the puzzle.

It’s the foundation of your online presence…but even the prettiest websites are wasted money without the right positioning, messaging, and content strategy.

In most cases, it has nothing to do with your business not being good enough. And it’s not a case of throwing money at paid advertising.

It’s because your website lacks the clarity and direction that make people find, trust, and choose you.

I’m here to give you that direction and clarity.

Because you don’t need another person pointing out everything wrong; you need someone who shows you how to fix, build, and grow.

You’ll Love the DIY Route If:

➡️ You know something’s off, but you aren’t sure what it is.

➡️ You spend ages on competitor websites trying to figure out why they’re succeeding, and you’re not.

➡️ You’ve got the skills to fix things; you need the roadmap.

➡️ You want support, but you don’t want to hand over control.

View DIY Options
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Two DIY Routes: Built for Where You're At. Designed For Where You Want to Go

Tired of second-guessing what’s holding you back? Sick of spending hours on content and feeling like you’re still invisible?

My DIY options give you the expert direction you need, without handing over control. Choose which suits you, or book a 15-minute call for some help figuring it out. 

The Visibility & Website Content Audit

A full, personalised review of your website — written from the point of view of your ideal client.

I look at what’s unclear, what’s creating friction, and what’s making people leave without getting in touch. Then I give you your highest-priority fixes in plain English. 

No jargon, no overwhelming spreadsheet, no generic checklist lifted from a Google search.

Just a clear, honest picture of what’s getting in the way and exactly where to start.

What’s included:

  • Full strategic website review — conversion and user experience focused
  • Specific issues identified and clearly explained
  • Your highest-priority fixes with tailored recommendations and instructions
  • Concise written report delivered within 2 working days
 

For £97, you’ll go from second-guessing to clarity — with a clear action plan you can start implementing straight away.

This is not a free audit, where you’re sent a PDF that doesn’t really tell you anything. It’s a heuristic view of your online presence with the top 5 fixes that WILL make a difference. 

BOOK YOUR AUDIT

The Content Strategy — £597

For when “just post more” really isn’t cutting it anymore.

This is for businesses that want more than random content ideas and vague marketing advice. You need a proper plan — one that makes sense for your business, your audience, and where you actually want to go.

Over 3 months, I dig into your market, competitors, SEO opportunities, messaging, and website direction, then map out exactly what to focus on next.

What’s included:

  • Month 1: analysis, insights, and SEO
  • Month 2: positioning, messaging, and website copy strategy
  • Month 3: a 12-month content strategy you can follow with confidence

 

For £597, you’ll stop guessing and start building content with real direction.

And, because I’m all about making website growth affordable, I also offer flexible payment options. Split the cost into three convenient payments of £199. 

 

GET YOUR STRATEGY
  • The Process

HOW IT WORKS

01
Get in Touch

Get in touch with me to order your content strategy or website audit. If you're unsure of what you need, feel free to book a 15-minute intro call.

02
Research and Strategy

Research is at the core of everything I do. Once I know what's holding you back, I'll create your audit report or content strategy.

03
The Work Happens

Website audits are typically completed within a week, while your content strategy will be delivered in a tiered three stage system.

04
Prepare for Growth

Think of both of these as building upon your website's foundations. Growth will happen if you're willing to implement my recommendations.

Get Free Advice

WHAT PEOPLE SAY

“Hannah helped me enormously with the SEO for my website, redesigned and improved several pages, and clearly explained what was and wasn’t working. She made everything feel far less overwhelming.” — Breda Morrissey

  • Common Questions

FAQS

How are your audits different from a free website audit?

When you book a free website audit, this is usually what happens:

 

The agency runs your website through an SEO tool and tells you its speed, mobile responsiveness, and other technical elements.

 

The thing is, you can actually do this yourself (really, check out free website audit tools, and you’ll see what I mean).

 

My visibility and website content audits look at the technical stuff, but they’re focused on how audiences find and experience your site.

 

This means I look at your competitors, your audience, and search engines to identify the gaps. I then isolate the top 5 things holding you back and send you a report with instructions for fixing them.

Technically, ChatGPT can do an SEO audit – but that doesn’t mean you should trust it with all your SEO needs.

 

While AI tools can help you interpret results and provide guidance on fixing technical issues, they lack the empathy and emotional understanding to grasp how audiences find and experience your website.

 

They can understand the core of search intent, but not the underlying emotions that drive it.

 

For example, a robot could identify that someone is happy, sad, or angry, but it can’t understand why they are, or how those emotions drive behaviour.

Content strategies are frameworks that guide the planning, creation, and delivery of content.

 

They involve setting objectives, understanding your target audience, factoring in SEO and AI citations, and developing a content plan.

 

It’s not just some blog titles in a document.

No, I focus on getting your website found, trusted, and chosen. So, my content strategies look at your website pages, blog posts, and SEO strategy. 

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